Job description
This hybrid position joins a team of experienced professionals to support the success of a variety of advertising initiatives. A minimum of three years’ relevant advertising industry experience working for an agency or the client side is required. Working autonomously with a commitment to the highest quality of work, the Advertising Associate will work on supporting a range of advertising initiatives to ensure the impact and success of our advertising strategy and key partnerships. We are looking for a self-starter, with a great communication skills who is committed to effective teamwork. An understanding of the luxury advertising landscape is desired but not required. Strong knowledge of digital landscape and media partners is essential. The ideal candidate will have curiosity and ability to discover, learn and gather data and information about the media landscape, various channels and partners. Additionally, success in the role will require strong analytical skills to support the Analytics Specialist in qualitative reporting. Experience in the media planning process is required along with thoughtful leadership and attention to detail.The ideal candidate will have the ability to work with multiple teams within the Advertising and Communications department.
OUTCOMES
-Ensures that all tasks, responsibilities special assignments and projects for Advertising and Partnerships are completed to the brands standards of excellence.
-Ensures that budgets are followed and that budgeting decisions are made based on analysis and understanding.
-Ensures that internal budget roll-up across multiple media initiatives is managed in a way that guarantees all billing matches the budgets, invoices are received and sent to finance.
-Ensures that the brands strategic goals are supported through the execution of all Advertising activities across all media channels.
-Ensures that all contextual environments considered are
aligned with the brands initiatives and strategies.
-Ensures the media planning process across print, digital and OOH including all relevant negotiations is handled with integrity and aligns with the brands strategy and vision.
-Ensures that partner Agencies and vendors execute deliverables to the brands standard of excellence.
-Ensures effective monitoring of all media executions to ensure KPIs are delivered and plan summaries are complete.
-Ensures effective communications with sponsoring team to ensure proper execution of contractual media elements.
-Ensures effective communication with media community at all levels with integrity by projecting the highest level of professionalism in all discussions and meetings when discussing the brand.
KNOWLEDGE CONTENT REQUIREMENTS
Strong written and oral communications skills
Relevant computer skills – Microsoft outlook, Excel, and PowerPoint
Budgeting
Media planning
Digital media
Attention to detail
Time management
Organizational skills
Interpersonal skills
Strategic thinking
Competitive and industry knowledge
